ECO GIN LABEL

The new innovative ECO GIN label

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The ECO GIN label
The essence of kite surfing is environmentally friendly: being pulled along over water, earth or snow thanks to the power of the wind and without an engine. Offering eco-responsible products to riders seems like an obvious solution for the Swiss brand. GIN KITEBOARDING is conscious of the efforts and improvements that can still be made in this domain and the creation of the ECO GIN label clearly emphasizes its willingness to reduce as much as possible its ecological footprint in the creation of its products and through tangible actions.
Huge progress is still to be made as far as eco-responsibility goes. Since the creation of the brand ten years ago, the GIN KITEBOARDING team has set clear objectives to adopt a more and more responsible approach to its production. For example, they use recycled cardboard from local companies to pack their products. They give a second life to used kites by giving them to schools for manual activities and also to RONDECHUTE, who make bags and accessories in Fribourg, Switzerland.
These small actions testify to a real ecological awareness. A brand new product with an innovatice concept will be the very first concrete product with the ECO GIN label. More info very soon..